ShopBot announces Black Friday trade-up promotion

For one week, beginning on Black Friday, November 23rd, through Friday, November 30th, owners of other desktop-type CNC tools can “trade-up” their tool to a new ShopBot Desktop, Desktop MAX, or larger ShopBot Gantry CNC tool. ShopBot will issue credits towards a tool purchase based on the make and model of the tool being traded-in. Included with each trade-up purchase is a free 2-Day Basic Training session, held at ShopBot’s Durham, North Carolina facility.

“We were inspired to offer a ‘trade-up’ promotion after listening to customers who have come to ShopBot looking for a professional grade, well-supported, reliable tool – after being disappointed and frustrated with other brands of CNC tools they have purchased,” says ShopBot’s Director of Sales and Marketing, Jeanne Taylor. “Many of these tools often lack rigidity – making clean and consistent cuts almost impossible – and come with very little support and training,” Taylor adds.

CNC tool owners interested in participating can visit the ShopBot Tools website and complete an online form. They will then be asked to ship the tool they are trading-in to ShopBot Tools by December 15, 2018 and will receive a credit to use towards the purchase of a ShopBot tool before December 31, 2018.

ShopBot Tools Founder and CEO, Ted Hall, recently published an article highlighting the key differences of ShopBot Desktop model tools, which are engineered, manufactured, sold, and supported in Durham, North Carolina, to CNC tools imported from China and sold through resellers in the US. In his article, “All Desktop CNCs Are Not Created Equal,” posted on the ShopBot website, Hall says, “We thought it helpful to directly compare a few of the characteristics, capabilities, and features of these tools (Chinese imports) to the ShopBot Desktop and Desktop MAX CNCs.” Some of the more telling differences ShopBot tools offer are a solid aluminum frame that holds significant rigidity over time, a dual-drive gantry that keeps the tool moving evenly and prevents racking, free tech support, and has ShopBot operating system software and electronics that are always available and up-to-date.

“In this case, buy American because you get more for your money,” says Hall. “Our tools offer a stronger design that provides greater efficiency and more extensive features. You are buying more tool. You are buying the capability, configurability, agility, and support system to best accomplish your work and to make you productive.” ShopBot wants to expand the option of ShopBot CNC tool ownership to those who have previously purchased an import tool or who want to upgrade their current ShopBot tool to a larger model ShopBot tool. ShopBot’s Black Friday “Trade-Up” promotion will provide the opportunity to get into a ShopBot with a little added incentive of earning credit for their trade-in tool.

Visit the ShopBot website: https://support.shopbottools.com/blackfriday for more information and to complete the “trade-up” form. Promotion begins on Black Friday, November 23, 2018.

ABOUT SHOPBOT
ShopBot Tools celebrated its 20th year in 2016, continuing to live their mission of making digital fabrication tools widely accessible and user-friendly. ShopBot's CNC routers deliver the power, precision, and reliability of tools traditionally costing thousands of dollars more.

ShopBot is one of the largest producers of digital fabrication equipment for small-to-mid sized manufacturing, DIY, and education markets. The company also provides unparalleled support for its user community with forums, production support services, and specialized training classes. All ShopBot tools are designed, built in and supported from ShopBot's Durham, NC, headquarters.

To read Ted Hall’s article “All Desktop CNCs Are Not Created Equal” in its entirety, visit our website:
http://www.shopbotblog.com/2018/10/tale-two-desktops/